{"id":27683,"date":"2018-05-30T13:31:55","date_gmt":"2018-05-30T17:31:55","guid":{"rendered":"https:\/\/goebt.com\/2018-summer-c-store-trends\/"},"modified":"2025-02-04T17:11:51","modified_gmt":"2025-02-04T22:11:51","slug":"2018-summer-c-store-trends","status":"publish","type":"post","link":"https:\/\/goebt.com\/2018-summer-c-store-trends\/","title":{"rendered":"2018 Summer C- Store Trends"},"content":{"rendered":"<p><span style=\"background-color: transparent;\">Business Owners should pay close attention to the latest trends. If you can predict the emerging trends, you can determine what business decisions you should make for the upcoming year. Summer is starting, and the latest trends are coming with it. There will likely be frequent stops at convenience stores to stock up on snacks and refuel. In-store sales have only continued to <\/span><a style=\"background-color: transparent;\" href=\"http:\/\/www.convenience.org\/\" rel=\"noopener\">grow<\/a><span style=\"background-color: transparent;\"> since 2002 and this summer will be no different. To help you anticipate what this summer has in store, we have put together a list of trends your C-Store should be ready for.<\/span><\/p>\n<p><!--more--><\/p>\n<p><strong>Snacks<\/strong><\/p>\n<p>You might be thinking your highest selling items during the summer would be soda and candy, but this is not true. Your highest selling items during the summer are <strong>salty<\/strong> snacks.They are the <a href=\"http:\/\/www.cspdailynews.com\/category-news\/snacks-candy\/articles\/top-9-c-store-snacks-subcategories-ranked-sales#page=0\" rel=\"noopener\">fifth-best-selling<\/a> item, just behind cigarettes, packaged beverages, beer, and other tobacco products.<\/p>\n<p><strong style=\"background-color: transparent;\"><em>Items to Consider<\/em><\/strong><\/p>\n<ul>\n<li>David\u2019s Sunflower Seeds<\/li>\n<li>Nature Valley Bars<\/li>\n<li>Clif Bars<\/li>\n<li>Yoplait<\/li>\n<\/ul>\n<p>Check out this <a href=\"https:\/\/www.generalmillscf.com\/industries\/convenience\/support-tool-categories\/consumer-insights\/summer-snacking-in-c-stores\" rel=\"noopener\">website<\/a> (see PDF) to see what have been ranked as the best selling salty products. \u00a0You could see a <strong>17% increase<\/strong> in sales of these items so make sure you can keep them stocked up.<\/p>\n<p><span style=\"background-color: transparent;\">Don\u2019t forget that your customers want drinks when buying their salty snacks. C-Stores <\/span><a style=\"background-color: transparent;\" href=\"https:\/\/csnews.com\/how-c-store-sales-stats-get-summertime-boost\" rel=\"noopener\">sell majority<\/a><span style=\"background-color: transparent;\"> of the <\/span><strong style=\"background-color: transparent;\">beer<\/strong><span style=\"background-color: transparent;\"> purchased in the country. This percentage will only rise during the summer with a 9% increase during the summer months. Sodas do not see as much of a selling increase as salty snacks, but it is still a big reason why customers stop by a c-store in the first place.<\/span><\/p>\n<p><strong>Meals<\/strong><\/p>\n<p>Customers are looking for more than just snacks when they\u2019re stopping for a gas fill up. <a href=\"https:\/\/csnews.com\/convenience-retailers-prepare-hot-summer-sales\" rel=\"noopener\">56% <\/a>\u00a0of convenience stores owners expect to see a growth in sandwiches and meals over the summer. Convenience stores have become more than just a place for a drink, it has become a one stop shop for everything. If you want to be your customers <strong>\u201cone stop shop\u201d<\/strong> store, you need to be able to offer them exactly what they want. They want more than hotdogs or nachos, customers are also looking for healthier meal options that are higher quality, fresh, and often vegan options.<\/p>\n<p><strong><em>Items to Consider<\/em><\/strong><\/p>\n<ul>\n<li>Sandwiches<\/li>\n<li>Prepacked salads<\/li>\n<li>Fruit bowls<\/li>\n<\/ul>\n<p><strong><em>Brands to Consider<\/em><\/strong><\/p>\n<ul>\n<li>Healthy Choice<\/li>\n<li>Lean Cuisine<\/li>\n<li>Smart Ones<\/li>\n<\/ul>\n<p><strong>Seasonal product placement<\/strong><\/p>\n<p>Stops at convenience stores can often be unplanned, so putting fast moving products in the front for impulse buyers is a good idea. This is often referred to as the \u201cbullseye\u201d spot that grabs your customers attention as soon as they walk in. Some examples of things you would want to move to the front of the stores would be your snacks, then placing a compliment item such as a soda next to it so the customer is more likely to buy both.<\/p>\n<p>Go outside of edible options and consider selling other things such as glasses, tumblers, or small coolers. Another idea is if your ice cream freezer is in the back, you may want to consider moving it to the front. Now would be a great time to consider adding in\u00a0<a style=\"background-color: transparent;\" href=\"https:\/\/www.goebt.com\/solutions\/dippin-dots\/\">goEBT\u2019s preferred<\/a><span style=\"background-color: transparent;\"> product, Dippin Dots. This could drive more foot traffic and increase your sales.<\/span><\/p>\n<p><span style=\"background-color: transparent;\">Your summer months from June to August could bring your highest sales of the year, maybe even <\/span><a style=\"background-color: transparent;\" href=\"https:\/\/csnews.com\/how-c-store-sales-stats-get-summertime-boost\" rel=\"noopener\">4.5% higher<\/a><span style=\"background-color: transparent;\"> than the other seasons. Make sure you\u2019re taking advantage of the opportunity.<\/span><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"background-color: transparent; font-size: 24px;\"><strong>Visit our\u00a0Dippin&#8217; Dots page\u00a0to start your sign up today!\u00a0{{cta(&#8216;ed7aad92-bd21-4e93-9057-52cb084649db&#8217;)}}<\/strong><\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Business Owners should pay close attention to the latest trends. If you can predict the emerging trends, you can determine what business decisions you should make for the upcoming year. Summer is starting, and the latest trends are coming with it. There will likely be frequent stops at convenience stores to stock up on snacks [&hellip;]<\/p>\n","protected":false},"author":244,"featured_media":27684,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[1],"tags":[219,220,222],"class_list":["post-27683","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-important-announcement","tag-building-your-business","tag-consumer-trends","tag-seasonal-trends"],"_links":{"self":[{"href":"https:\/\/goebt.com\/wp-json\/wp\/v2\/posts\/27683","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/goebt.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/goebt.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/goebt.com\/wp-json\/wp\/v2\/users\/244"}],"replies":[{"embeddable":true,"href":"https:\/\/goebt.com\/wp-json\/wp\/v2\/comments?post=27683"}],"version-history":[{"count":1,"href":"https:\/\/goebt.com\/wp-json\/wp\/v2\/posts\/27683\/revisions"}],"predecessor-version":[{"id":29805,"href":"https:\/\/goebt.com\/wp-json\/wp\/v2\/posts\/27683\/revisions\/29805"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/goebt.com\/wp-json\/wp\/v2\/media\/27684"}],"wp:attachment":[{"href":"https:\/\/goebt.com\/wp-json\/wp\/v2\/media?parent=27683"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/goebt.com\/wp-json\/wp\/v2\/categories?post=27683"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/goebt.com\/wp-json\/wp\/v2\/tags?post=27683"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}